Strategic Orientation and Alliance Portfolio Configuration The Interdependence of Strategy and Alliance Portfolio Management /

Strategic alliances have become an integral part of a firm’s strategy. Despite the growing empirical evidence of the strategic importance of alliances, the influence of a firm’s strategy on the design of its alliance portfolio has hardly been addressed by strategic management research. Following the...

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Main Author: Wratschko, Katharina.
Corporate Author: SpringerLink (Online service)
Format: Electronic
Language: English
Published: Wiesbaden : Gabler, 2009.
Subjects:
Online Access: http://dx.doi.org/10.1007/978-3-8349-9459-2
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