International Fragmentation Impacts and Prospects for Manufacturing, Marketing, Economy, and Growth /

This book addresses the increased fragmentation and internationalization of production. It explores how concurrent business transformations in manufacturing and marketing impact global and developing economies, and how supply chain initiatives and information sharing impact overall organizational pe...

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Corporate Author: SpringerLink (Online service)
Other Authors: Arora, Anshu Saxena., Bacouel-Jentjens, Sabine.
Format: Electronic
Language: English
Published: Cham : Springer International Publishing : 2016.
Series: International Marketing and Management Research
Subjects:
Online Access: http://dx.doi.org/10.1007/978-3-319-33846-0
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