Making Innovation Last: Volume 2 Sustainable Strategies for Long Term Growth /

Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as wh...

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Main Author: Gatignon, Hubert.
Corporate Author: SpringerLink (Online service)
Other Authors: Gotteland, David., Haon, Christophe.
Format: Electronic
Language: English
Published: London : Palgrave Macmillan UK : 2016.
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